The beauty industry hasn’t escaped the glare of the climate crisis and is facing increasing criticism over its approach, so it’s no wonder the conversation around sustainability and sustainable practices dominates industry conferences, and with much debate.
But what is the answer to creating a more sustainable beauty industry? And how does a brand’s approach to these ethical challenges affect consumers?
The latest in our series of white papers explores the current state of sustainability within beauty and skincare, uncovering how to be sustainable and what sustainable practices mean the most to consumers.
You can expect insights into consumer trust, an exploration of the issues with certifications, and an uncovering of the ambiguity surrounding key sustainable words and phrases like ‘organic’ and ‘clean beauty’ among other topical factors.
With reams of sustainable beauty statistics and tips for brands to pivot to be front and center of the conversation dominating the industry right now, it’s a report not to be missed.